I’m building Doctrine at ZZ with Rabah Rahil and Chase Mohseni while also writing about Grok Bots for DTC. Before that,
I’ve done some other cool shtuff too.

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  FERMÀT COMMERCE

  Agency Growth Manager. Helped build the Agency Partner Program: 3 → 13 agency partners at peak, a $1M+ per-year run rate, 70+ brands through the program. Landing page & creative paid strategy for GORUCK, Heart & Soil, Carnivore Snax, Wildbird, Canopy, AWAY and New Era.

• 

  RED BEARD CONVERSIONS

  Retention marketing advisory at my own practice for 10+ Shopify DTC brands, including Twillory, Pet Wellness Direct, Few Will Hunt, Tolos and Billykirk. Twillory was the standout: 21 months, $3.25M attributed.

• 

  BEATS BY DRE

  Worldwide Email Marketing Coordinator. The sole email operator across 27 countries and 17 languages, including launches for Solo Pro, Powerbeats and Beats Flex.

• 

  HAWKE MEDIA

  Lifecycle Marketing Manager with brands like Snow Monkey, OMAX and BottleKeeper, then Senior Email Copywriter writing for 20+ clients a month.

• COPYWRITING & SALES

  Hand-copied 90 classic direct response sales letters (Halbert, Hopkins, Schwartz, Ogilvy). Sold on the Verizon Wireless floor, then 100%-commission DirecTV door-to-door in Arlington, TX.

Coming soon.